Brazilian tourism generated BRL 185 billion in revenue from January to October 2025, setting a new record for the sector. According to the most recent survey by the Federation of Commerce, Goods, Services and Tourism of São Paulo (FecomercioSP), the year was historic for Brazilian tourism and consolidated a trajectory of consecutive growth, especially in revenue.
FecomercioSP data show that revenue in these 10 months of 2025 was the highest since the survey began in 2011. Compared to the same period in 2024, the increase stood at 6.4 percent.
Virtually all segments analyzed showed growth. Passenger air transport stood out, with revenue of BRL 48 billion and a 10.2 percent rise compared to the period from January to October 2024. The food sector also posted solid results, with revenue reaching BRL 28.3 billion, up 6.2 percent over the same period.
The largest percentage growth was recorded in the accommodation sector, which generated BRL 22.6 billion in revenue from January to October. This represents an 11.2 percent growth compared to the same period in 2024.
October 2025 also registered a record, with revenue of BRL 19.4 billion, a growth of 6.5 percent compared to the same period of the previous year.
The tenth month of the year posted the third-best result in the historical annual series, behind only January, when the sector’s revenue reached BRL 21.2 billion, and July, with BRL 19.7 billion.
In the year-to-date figures, the largest increases in revenue in the sector were recorded in the states of Rio Grande do Sul (13.5%), Amazonas (11.1%), and Bahia (9.6%).
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